Johnnie Walker Blue Label
Johnnie Walker Blue Label
Check out some of the projects I’ve done for Diageo, the parent company of Johhnie Walker.
The process
The project began with a thorough review of Johnnie Walker and Friandries' brand guidelines, ensuring a seamless blend of their identities while preserving their unique aesthetics.
Materials were carefully chosen, incorporating blue and gold foil, spot UV for highlighting, and cardboard paper layered in plastic for both aesthetics and durability, creating a captivating tactile experience.
Programs used: Blender, Illustrator, InDesign, Photoshop
A 3D render in Blender, brought our vision to life for the client, facilitating their decision-making process. Multiple design iterations, influenced by client feedback, led to a refined design that exceeded expectations and met brand requirements.
With the final design approved, the production phase meticulously monitored the printing process to ensure the end product matched the remarkable design.
My contribution
In this project, I had a hands-on role, responsible for the entire process. From choosing packaging and materials to crafting the design, including a 3D component, and ensuring print readiness, every step received my attention and care.
Diageo Giftbox
The process
Each year, Diageo, the parent company of Johnnie Walker, entrusts us with designing limited edition whiskey presentation boxes. Utilizing Blender 3D, we meticulously design and optimize a streamlined assembly process, ensuring seamless accommodation for both bottles and packaging.
Programs used: Blender 3D, Illustrator, Photoshop
September 202
These projects were done in collaboration with Colourcake